The clock doesn’t stop for business; those who manage time lead the way. According to a recent survey, 41% of small business owners say their biggest challenge is managing their time effectively. With so much on their plate, it’s crucial to focus on core activities and let experts handle tasks outside their expertise, ensuring optimal growth and efficiency.
Challenges.
John Holt Surveyors faced a significant challenge—they didn’t have a website, which hindered their ability to attract new business. To enhance their online presence and credibility, they recognised the urgent need for a new website that would include mobile optimisation, robust security features, and effective lead-generating capabilities. Without a functional website, they risked falling behind competitors and missing out on potential clients. Moreover, the absence of a central platform for managing domain names, email accounts, and hosting services was proving to be a time-consuming distraction from their core operations.
Solutions.
When John Holt Surveyors approached us with concerns about their lack of an online presence, we conducted a thorough assessment to identify the challenges they faced. Without a website, they were missing out on opportunities to connect with potential clients and build credibility. We recognised the need for a mobile-friendly platform, fast loading times, up-to-date content, and robust security measures.
Additionally, the team was spending valuable time managing domain names, email accounts, and hosting without a central system—leading to frustration and inefficiencies, especially when setting up new devices. We shared these insights with the business owner, highlighting the lost productivity from trying to handle these digital tasks independently. Most importantly, we illustrated how much business they were missing by not having a professional online presence.
Products.
We provided John Holt Surveyors with three key digital products that act as their tech support, enabling the team to focus on building certification. With a secure, high-performing website and seamless IT management, they now operate more efficiently and can concentrate on their core services.
Website Maintenance Agreement (WMA)
This agreement ensures ongoing support and maintenance of their website, including domain management. It saves the business time and eliminates technical headaches, ensuring their website run smoothly.
Website: WordPress Standard
We upgraded their outdated website to a modern, responsive WordPress site optimised for both desktop and mobile. This made the site faster, more secure, and user-friendly, transforming it into a lead-generating tool.
COG Cloud 3 Hosting: Website, Domain, Email
With our COG Cloud 3 Hosting service, John Holt Surveyors’s website, domain, and email accounts are hosted on a secure, reliable platform. This ensures everything is centrally managed, up-to-date, and easily accessible without the frustration of technical glitches when connecting new devices.
The Small Business Benefits.
By partnering with COG Marketing, John Holt Surveyors shifted their focus back to their trade while we handled the technical side. We transformed their website into a lead-generating tool and ensured seamless IT operations, including email management. This saved them countless hours and eliminated tech distractions, allowing them to concentrate on growing their business.
With a new WordPress website optimised for both desktop and mobile, along with WMA and COG Cloud 3 Hosting for secure, reliable performance, John Holt Surveyors experienced streamlined operations. They gained valuable time to focus on what matters most—running and nurtuing their business.
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